hello
dc what?
dc who?
dc why?
dc how?
dc experience?
dc techniques?
discovering eve
gullible me
interesting stuff
dc lovemarks
dc contact?
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hello
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Welcome to dc research & marketing ltd, a virtual qualitative research boutique, launched by Debbie Carne in August 2003.

The main purpose of the site is to explain who we are, how we work and why companies choose to work with us.

But it is also designed to share some of our particular passions and interests.

discovering eve is the section dedicated to our experience and thoughts on researching and marketing with women.


gullible me is a fascinating, 'live' study of the conscious effect of marketing on a woman. . .


interesting stuff includes links to various features, articles, images etc.


dc lovemarks applies the Kevin Robert's philosophy to my own experience of brands.
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DISCOVERING EVE - A LOST TARGETTING OPPORTUNITY?

We delved into the lives of 26 emptying nest women, and discovered a transition stage crying out for direction
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GULLIBLE ME

The cringe-style ads that have had me running to the shops. . .(plus some brilliant marketing examples)
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motion pixels - Internet Marketing